2012 Media Kit
What It's All About
San Diego Physician is the official publication of the San Diego County Medical Society (SDCMS), a nonprofit organization founded in 1870, chartered by the California Medical Association (CMA), and affiliated with the American Medical Association (AMA). San Diego Physician has been in continuous publication since 1915, with a pictorial membership directory and a San Diego County physician directory both published annually.
San Diego Physician is an essential resource for the medical community. This four-color magazine is produced 12 times a year and mailed to 8,000+ physicians in San Diego and Imperial counties. It is also distributed to area hospitals, libraries, legislators, allied healthcare professionals, retired physicians, community health organizations, healthcare stakeholders and local media. San Diego Physician is your best bet to influence the purchasing decisions of this influential audience, both professional and personal.
Physicians turn to this resource for information that impacts their professional success. From updates on legislation to practice management strategies to member news and benefits, each month San Diego Physician contains information that matters on a daily basis.
Aligning your company with San Diego Physician is a sound business decision, since the publication is well respected and accepted by the community. It is the only publication in San Diego that reaches all physicians in the county.

